Best Improvised SEO Tips to Implement in 2021, Part Two

 

Besides monitoring your site metrics with tools like Google Analytics and maintaining fresh engaging content, as we discussed in Part One, here are a few more tips to boost SEO. 

3. Create your Content around Keywords 

Researching keywords not only works for your content and helps to develop your piece's framework but it also allows you to understand what your audience wants to read. You can help build a content strategy to boost SEO by understanding what keywords are best for your target audience and content type. 

Google-friendly writing depends on a balance between keywords and everyday language –content  should be written in such a way that it flows naturally. Keywords should occur naturally so that you don't have to stuff your content at the last minute. 

The Keyword Magic Tool (SEM Rush) lets you look up keywords related to your primary keyword, see how closely related a keyword is and its search volume. 

4. Expand your Portfolio Backlink 

A large portion of SEO deals with backlinks and whether high-authority sites generate backlinks. Diversity in backlinks can come from two sources: 

The type of backlink: In general, a dofollow or nofollow would be your backlink, with a dofollow bearing more weight. 

A site where the backlink originates: For example, if you are promoting your content and targeting publishers to run a story, the source of your backlink will be the site that links back to your content. 

A diverse portfolio of backlinks signals to Google that your website is an authoritative source and that you naturally create links versus relying on automated tools or other spam tactics. 

5. Use Appropriate Header Tags 

Be aware of how you organize the content on the page. Put the most relevant details at the top of the page. Studies show that 80% of readers spend much of their time at the top of the page. Each page should have content that is arranged logically. 

Google does not, however, inherently index meaning exclusively to what is at the top of the page. To see if it's comprehensive, they look at the article as a whole. With that in mind, you need to put some effort into how the page is laid out. 

Consider adding jump links at the top of your page to get the most out of the keywords you're targeting. This creates a more enjoyable user experience and encourages you to use your header tags to go after Google Gathering Information from a sample in more innovative ways. 

In conclusion, search engines work overtime to list the billions of websites quickly releasing content on the internet. Improve SEO on your site by using tools to address critical factors that affect it, and rank higher on Google. 

By Billy M Harris. Sites by Sara is a renowned SEO agency that helps you scale your business online with smart digital marketing tactics. We take pride in being one of the most dependable, result-oriented, and the best SEO companies for small businesses. So, wait no more and contact us now to grow your business with us by acquiring our search engine optimization services! 

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